Careers | Fashion Journal

Odette & Co is a small but mighty publicity and communications agency amplifying the voices of changemakers. We work with purpose-led organisations across sectors like mental health, disability inclusion, climate leadership, legal reform, and social justice — as well as for-profit industry leaders creating meaningful impact.

We’re a hands-on team that believes in playing small for big results. No unnecessary layers, no fluff — just sharp thinking, media cut-through, and campaigns that move the dial. We balance ambition with care, prioritising wellbeing through our four-day work week and supportive team culture.

ABOUT THE ROLE

We are seeking an experienced and dynamic PR Account Director to join our team. This role is ideal for a senior communications professional who thrives in a fast-paced, evolving environment and is passionate about using strategic media to drive social change.

As Account Director, you will lead the development and delivery of communications campaigns from start to finish — from ideation and strategy, to media outreach, to stakeholder engagement and reporting. You’ll work independently and collaboratively, guiding team members and shaping the way we show up for clients.

• Develop and execute media strategies for new and existing clients.
• Lead new business development, including proposal writing and pitching.
• Manage PR outreach and recommend targeted media opportunities.
• Oversee on-the-ground media management, events, and activations.
• Develop and manage campaign budgets and timelines.
• Coordinate internal and external resources (copywriters, designers, digital teams, etc.)
• Build and maintain strong, respectful relationships with clients and collaborators.
• Contribute to the strategic growth and creative evolution of the agency.

QUALIFICATIONS AND EXPERIENCE

• 10+ years of experience in PR agency environments.
• Desired but not necessary, bachelor’s degree in Media, Journalism, Strategic Communications, or related field.
• Proven ability to develop and implement successful PR campaigns.
• Strong network of media contacts across traditional and emerging platforms.
• Experience managing campaign budgets, timelines, and resources.

SKILLS AND ATTRIBUTES

• Exceptional written and verbal communication skills.
• Strategic thinker with creative problem-solving abilities.
• Confident leader with strong team management experience.
• Politically astute with a solid understanding of media and current affairs.
• Enthusiasm for new media, including podcasts and influencer marketing.
• Balanced and productive — thrives in a relaxed but focused environment.

PERSONAL QUALITIES

• Smart, justice-oriented, and socially aware.
• Passionate about purpose-led work and media that matters.
• Proactive, resourceful, and methodical in how you work.
• Equally comfortable rolling up your sleeves and zooming out to big picture strategy.
• Enjoys banter and collaboration while staying grounded and professional.

WORK CULTURE AND CONDITIONS

• Four-day work week.
• Laptop provided and phone allowance included.
• Four weeks’ annual leave plus three days of birthday leave.
• Remote-flex working culture with team connection rituals.
• Supportive, respectful, no-nonsense environment that values wellbeing and results.

Click ‘apply now’ to submit your cover letter and CV to the employer and we’ll send you weekly updates on fashion jobs in Byron Bay from FJ Careers.