At Swarovski, where innovation meets inspiration, our people desire to explore, experience and create. As a PR and Media Supervisor, you will get a chance to work in a rewarding role within a diverse team that pushes boundaries. Be part of a truly iconic global brand, learn and grow with us. We’re bold and inventive, revealing astonishing things like no one else can. A world of wonder awaits you.
ABOUT THE JOB
Responsible for supporting Head of Marketing to execute all Public Relations and Media initiatives across Australia and New Zealand, ensuring Swarovski maintains top-of-mind brand awareness, drives earned media coverage, delivers consumer-centric events, and maximises media investments to contribute directly to brand desirability and topline sales performance.
- Develop and maintain good press and public relations to maximiSe earned coverage and brand exposure.
- Manage the PR sample showroom with support from the Marketing Interns.
- Facilitate the delivery of press releases to the media industry via professional network.
- Maintain and deliver to our central team the monthly PR clipping reports.
- Build & maintain relationships with journalists, PR agencies, stylists and local influencers and keep the brand top of mind for our end-consumers.
- Implement local strategies on Social Media channels.
- Ensure personal awareness of our core consumer groups.
- Manage the PR out-reach activations.
- Implementation of internal and external events.
- Support the PR Internship program.
- Implement and measure the media plan.
- Liaise with the media agency on a frequent basis to ensure brand compliance, spend efficiency, innovation and optimum brand positioning to achieve our top-line sales targets.
- Prepare the briefing and trafficking of media artwork/creative for all ATL campaigns including but not limited to TVC, Print, OOH, Digital, Social and Cinema.
- Monitor the media landscape through BPMS (Brand Performance Measurement Study) and provide suggestions to adjust spending based on media platform efficacy e.g. moving from print to digital.
- Key point of contact for the media agency for day-to-day collaboration.
- Raise POs for any planned media in a timely manner.
ABOUT YOU
We are looking for a unique and amazing talent, who brings along the following:
- Bachelor’s degree.
- Minimum 3-5 years of professional experience in a similar role within an international setting.
- Experience in brand management, stakeholder management.
- Excellent consumer/customer/industry knowledge and communication skills.
- Agility and resilience in a fast-paced environment.
- Team orientation, and ability to work effectively with all levels of the organisation.
- Innovative and creative approach whenever possible and can-do attitude.
WHAT WE CAN OFFER
You can expect a range of benefits, including:
- Swarovski products discounts.
- Employee Assistance Program.
- Volunteering leave.
- Learning and development programs.
- Birthday leave.
Apply via Seek only, do not use the ‘apply now’ form below.
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